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TOKY’s Nationwide Work for Panera Continues


This summer, TOKY kicked off its relationship with Panera Bread designing a range of summer-celebrating in-store materials that could be found nationwide throughout the brand’s bakery-cafes.

We were pleased to have this partnership move strongly into fall, with a new round of autumnal signage, greeting stands, catering materials, and merchandise signs installed in nearly 1,500 bakery-cafes in 40 states around the country. We crafted this series around a “Welcome to Our Table” theme, encouraging Panera customers to gather together with family and friends and savor fall’s best flavors.

As fall comes to a close, you might be wondering: What’s in store for winter? Stay tuned.

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Written by Stephen Schenkenberg