Internal Communications Effectiveness Report: Key Insights from Axios HQ
Internal communications play a critical role in every business, and they’re also an important part of organizations living their brand. Our partners at Axios HQ just released a new report on internal comms that’s worth looking over.
By the numbers: They surveyed 400+ leaders and 1,000+ employees to see where they stand on how much time is wasted on ineffective comms, what topics they want leaders to cover, and what the actual ROI of comms is.
Why it matters: Last year, 77% of leaders thought internal comms were helpful/relevant. Only 46% of employees agreed.
This year, the gap grew:
- 85% of leaders think comms are helpful/relevant
- 45% of employees agree.
Want to make a case to enhance internal communications at your company?
- Find the data points you’ve been looking for in HQ’s new report.
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