TOKY has been awarded a National ADDY for the branding we created for the 2015 Rainforest Alliance Annual Gala. This A-List event at the American Museum of Natural History in New York City (think “Night at the Museum”) is way more than a self-congratulatory party; it’s a vital and purpose-driven fundraiser — and the branding and messaging needed to reflect that.
With flora and fauna that intertwines the typography, the invitation serves as a reminder of how our decisions as consumers affect biodiversity and sustainability. The “frog’s eye view” illustrated here — and across all event materials — is a call back to Rainforest Alliance’s iconic frog logo.
Gold and silver ADDY award designations will be announced on Tuesday, June 7 at the American Advertising Awards show in Anaheim, California.
Congrats to our clients at the Rainforest Alliance on this national recognition! And stay tuned for a look at the event materials we designed for this year’s 2016 Gala.