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Midtown Alley and TOKY in Business Journal


This week’s St. Louis Business Journal features a wonderful article profiling the resurgence in Midtown Alley. We’re quoted extensively, which is nice, but the important story is how our little piece of the City continues to drive interest. Our friend and development partner Jassen Johnson is prominently featured (that’s Jassen in the photo).

“Today the neighborhood is home to 42 businesses, including TOKY Branding + Design, nonprofit Food Outreach and developer Steve Smith’s Triumph Grill restaurant, as well as 90 residential units that boast an occupancy rate of about 97 percent, according to Johnson. And the neighborhood will soon be home to a $3 million restaurant and music venue called Plush, the brainchild of Maebelle Reed, a daughter of Washington University Chancellor Emeritus William Danforth.”

Read more: $70 million redevelopment revives Midtown Alley – St. Louis Business Journal

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Written by Eric Thoelke