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Case Study

Landscape Performance Series

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Overview

Created by the Landscape Architecture Foundation (LAF), the Landscape Performance Series helps individuals and organizations make the case for sustainable landscape solutions. TOKY upgraded this resource from a small section on LAF’s main site to a rich, searchable, and intuitive microsite.

BRANDING AN INVALUABLE RESOURCE

With an identity of its own, the Landscape Performance Series is now instantly recognizable to architects and planners around the world.

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ENHANCED READABILITY

The site includes a database of more than 100 Case Study Briefs, which cover sustainable projects with quantified environmental, economic, and social benefits. These Briefs are now easier to read and skim for key project details.

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NEW WAYS TO EXPLORE

The microsite features sophisticated content discovery tools, from enhanced search options to multilayer content filters and related content recommendations. Readers can also explore “Collections,” which are themed groups of content curated by LAF and leading thinkers in the landscape architecture field.

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Feedback

“The same award-winning resources repackaged in a clean, intuitive way that makes them much easier to search and explore.”

— HEATHER WHITLOW, DIRECTOR OF PROGRAMS AND COMMUNICATIONSLANDSCAPE ARCHITECTURE FOUNDATION

Results

  • 144%INCREASE IN AVERAGE TIME SPENT ON A CASE STUDY BRIEF
  • 24%DECREASE IN BOUNCE RATE FOR CASE STUDY BRIEFS

Services

Brand Identity

Website Design

Website Development

Awards

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Featured Case Study
Drupal.org, Website

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Award of Excellence
American Society of Landscape Architects, Website