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Case Study

Rainforest Alliance 2015 Gala Invitation

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Overview

Every year, Rainforest Alliance — the global authority on sustainability — holds a star-studded gala to raise funds and celebrate supporters. The organization hired TOKY to create materials that would set the event apart.

“The materials were absolutely beautiful and having the design cohesion really made a difference visually.”

JESSICA BURGER, SPECIAL EVENTS ASSOCIATE / RAINFOREST ALLIANCE
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A FROG’S EYE VIEW

Playing off of the organization’s recognizable frog logo, TOKY built out materials showing a “frog’s eye view” through lush florals that contrast nicely with a punch of neon coral.

Rainforest Alliance Gala Save the Date detail shot showing gold foil frog

Rainforest Alliance’s mission shines through in all the assets, from environmentally conscious material choices, to meticulous illustrations that mimic the undergrowth of the forest floor.

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Feedback

“It all looked really cohesive, and it was great to have that common thread running from the save the date all the way to the dinner tables. The folks at the company that organized our silent auction mentioned that it was the nicest design they’d ever gotten for the tablet and leaderboard backgrounds.”

— MASON PHILLIPS, GRAPHIC DESIGNERRAINFOREST ALLIANCE

Results

  • $1,375,000GROSS REVENUE FROM THE EVENT

Services

Print Collateral

Illustration

Event Branding

Copywriting

Awards

ADDY Awards Logo

Silver
National American Advertising Awards, Invitation

Gold
District 9 American Advertising Awards, Invitation

Gold
St. Louis ADDY Awards, Invitation

Awards-Logo-AIGA

Featured Invitation
AIGA St. Louis Design Show, 2016

Gestalten Books Logo

Featured
You’re Invited! Invitation Design for Every Occasion