Which came first, the Rooster or the egg?

Our friend and client Dave Bailey, the brains behind St. Louis’s “Chocolate Bar”, “Bridge” and “Rooster,” alerted us to this Mexican doppleganger.

Apparently some enterprising restauranteurs wanted to open a breakfast place in Isla Mujeres this year, but didn’t want to go through the hassle of actually having to work with a design company. Instead, they nicked Rooster’s name, logo, and signage. Pollo loco.