TOKY developed a new brand communications platform and identity system to say something deeper about Midwest BackCentre’s purpose and personality.
At TOKY, we believe our world can be more thoughtful, more humane, and more beautiful. Through our strategic design and communications work, we help the organizations that create this world be more successful.
Pew Research released analysis on 10 years of social media. Pew’s Center for Internet, Science, & Tech has been tracking trends and demographics since 2005. Read up on the highlights.
- This Graphic Design Firm Used a Road-Lining Crew to Create Its New Identity and Typeface https://t.co/cU7B6q5jZZ https://t.co/ey2FQ55cPQ
- This Architecture Firm Is Turning VR Into The Next Great Productivity Tool | business + design - https://t.co/p2frJkpOwR
- TOKY makes it a priority to work with world changers and nonprofits. Donate where your heart is today for #GiveSTLDay.
The Landscape Performance Series is a collection of case studies and other tools that A/E/C professionals can use to make the case for sustainable solutions. In 2014, TOKY redesigned to tool to be more reader-friendly and searchable.
TOKY is happy to be included in the PRINT Regional Design Annual 2015 with four projects.
Want your brand to master social media? Before you update, post, pin, or tweet, make sure your brand is communicated throughout your social media strategy. Check out our five things every brand needs to invest in, then go forth and be social!
While working with clients in the arts and culture space, we’ve found a handful of ways to upgrade the digital wayfinding experience.
The one-size-fits-all project page can limit the ways you showcase your work. Here’s how one firm uses customized pages to enhance its portfolio.
TOKY is beyond thrilled to again be included in the Graphis Design Annual not once, but twice.
With the completion of a new fine arts center, Laumeier Sculpture Park wanted to think bigger. In looking toward the future, Laumeier sought a redesigned brand identity — a new focal point, a new space, and a whole new look from the ground up. TOKY was happy to work with Laumeier on this exciting new phase of their growth and deliver a new brand palette, logo, and branded website in time for their gala opening.
Congratulations! You’re on social media. …Now what? Creating a digital media strategy is necessary but can feel daunting. Without authentic, measurable goals, you’re not getting everything you can out of social media marketing and potentially setting your brand up for failure. Creating a strategy built on SMART goals is your first step toward success.
Use these tips to create an anniversary timeline that is both on-brand and tells a story that your clients, partners, and employees will actually want to read.