As the restaurant’s name, logo, and branding evolved in our office, the floor below slowly but surely bloomed from a former Model T showroom into a cozy bistro.
Premium Consumer Experiences
Whether we’re working with a beloved microbrewery or a leading national bakery-café, TOKY shapes effective messages for the discerning clientele these premium brands want to reach.
TOKY Earns Five St. Louis ADDY Awards — Plus Five Certificates of Excellence — in the 2013 Competition
In January we announced that TOKY had earned more than ten ADDY nominations in the St. Louis competition, providing a special graphic illustrating how the awards touched every part of our practice (and both coasts of the country)….
Yep, it’s intentional — we picked St. Louis’ most blizzardy day of the year to announce a recent light-living, fun-in-the-sun project: Launching the BZees brand into being …
Having learned the fantastic news that TOKY has been nominated for 11 ADDY Awards in the 2012-2013 competition, our first response was, Sweet! As we looked over the list of nominated projects and clients, our second thought was: In a way, these tell a story of TOKY….
We are thrilled to learn that TOKY’s work has been honored six times in the HOW Magazine International Design Awards. A team of design-industry veterans judged nearly 1,000 entries in 15 categories, and our work, across print and Web, has earned a half-dozen decorations….
We are thrilled to share that the international design blog Art of the Menu has published its “Best of 2012″ feature, and TOKY’s work for Baileys’ Range is among the small number of winners….
It’s the Tuesday morning after a holiday weekend — an appropriate time for a brief coffee-related post. The Ronnoco Coffee Company, family owned and operated for more than a century, asked TOKY to refresh and modernize their identity, both on its own and how it was presented on cups, bags, and delivery trucks….
Under Consideration’s Art of the Menu design blog, which catalogues “the underrated creativity of menus from around the world,” has turned its spotlight on TOKY’s identity and design work for Baileys’ Range….
Following our “Return to Summer” and “Welcome to Our Table” seasonal campaigns for Panera Bread, TOKY developed a whimsical, winter-hugging “Share the Season” campaign that’s being seen (and carried away) at thousands of bakery-cafes throughout the country this December….
AdSaint, which covers the marketing scene in St. Louis, just published a post on TOKY’s work developing the identity for EPIC Pizza & Subs….
Prominent St. Louis restaurateur Dave Bailey has opened four restaurants, and TOKY has been proud to craft — and sustain — the identity for each one: Baileys’ Chocolate Bar; Rooster; Bridge; and now Baileys’ Range, a bustling burgers-and-shakes spot at the corner of 10th and Olive in downtown St. Louis….
This summer, TOKY kicked off its relationship with Panera Bread designing a range of summer-celebrating in-store materials that could be found nationwide throughout the brand’s bakery-cafes….